Engaging Your Top Donors Through Custom Engagement Plans

Engaging Your Top Donors Through Custom Engagement Plans


Presented by Sarah Sims


You have the basics down pat...acknowledgements, fund stewardship, and reporting are all well in hand. But what are we doing to connect and engage with our top donors as individuals, on a customized basis? How do you use donor relations and individual engagement plans to strategically move and deepen the relationship? "Surprise and Delight" is a term coined by development consultant Susan Washburn to describe the little, unexpected ways to engage with your donors - leading to great dividends. Join us as we explore ways in which to not only strategize and execute these plans, but also view some of the innovative and ingenious surprise and delight moments being implemented across the country.


This webinar has been approved for 1 CFRE continuing education credit.

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