LATEST BOOK: THE 4 PILLARS OF THE DONOR EXPERIENCE
Lynne Wester is internationally known as the mind and author behind The 4 Pillars of Donor Relations—a framework she developed to help fundraising and donor relations professionals organize and prioritize their work.
The 4 Pillars of the Donor Experience—knowledge, strategy, culture, and emotion—build upon the foundation of the 4 Pillars of Donor Relations, and let us understand the fundamental truths behind why donors continue to respond to our work, continue to give, and deepen their relationships with our organization.
In the The 4 Pillars of The Donor Experience, Lynne breaks down the philosophy of donor engagement while providing concrete strategies, tangible examples, and a whole slew of images and samples from organizations across the nation doing great work.
HERE'S WHAT OTHERS IN THE INDUSTRY ARE SAYING:
"Lynne Wester's newest book, The 4 Pillars of Donor Experience, is a must-read for anyone who is doing fundraising. The book is chocked full of practical advice, strategic frameworks, and examples that will help you build a relationship with your donors based on trust that will most definitely lead to a robust fundraising effort for your nonprofit."
- Beth Kanter, Master Trainer, Speaker, and Author of The Networked Nonprofit
"Lynne is determined to be ridiculously useful. She's focused and sane, immensely well-informed...and deliciously blunt, which I like in my experts. Her new book, The 4 Pillars of the Donor Experience, is a banquet of good advice and effective practices. Her opening chapter alone--about getting to know your donors in more ways than you can currently imagine--makes this book a must have for any ambitious development office."
- Tom Ahern, President, Ahern Communications, Author of What Your Donors Want...and Why!
"Lynne has partnered with our team to help us think more deeply about our friends and supporters, to improve their experiences and relationships with our institution, to help us create meaning and express gratitude in new and distinctive ways, to honor our donors, and to do so with intelligence, innovation, warmth, and care. The 4 Pillars of Donor Experience--a comprehensive, wonderfully written, and deep well of information--is the same. In the field of donor relations, I know of none better."
- Scott McQuilkin, Vice President Institutional Advancement, Whitworth University
"You'll never look at the donor experience the same way again! Lynne's wit, humor, and hard-won wisdom are packaged into a treasure trove of practical advice to help you delight your donors and get laser-focused on the metrics that matter most."
- Rachel Muir, CFRE, Nonprofit Consultant, Trainer, and Speaker
"Lynne Wester, one of the smartest and funniest fundraising gurus around, breaks new ground with this excellent book. The 4 Pillars of the Donor Experience is where state-of-the-art fundraising is heading today - and it needs to be on every fundraising shelf. Read this--and implement her ideas--and you'll see your fundraising totals go up!"
- Gail Perry, MBA CFRE, Philanthropy Expert and Fundraising Consultant, Fired-Up Fundraising
OTHER BOOKS BY LYNNE: